Ekaterina Fedotova - Founder & Strategic Lead of VerityLab Consulting Studio. Specialist in brand strategy, consumer psychology and conscious growth.
Who I Am
10+ years in brand management and strategic marketing across Europe (FMCG, Food, Food Supplements, Beauty & Pharma) in P&G, Reckitt, Cloetta, Gedeon Richter, H&H
Education
Master Degree in Economics and Marketing, double-degree - Russian Plekhanov University of Economics, Moscow, Russia
Master of International business end Economics - University of Pavia, Italy
Degree in Psychology (Psychologist consultant) - Moscow Institute of Psychoanalysis, Moscow, Russia
Why I Created Verity Lab
I'm strongly convinced that sustainable future is the only viable path for business and society. Verity Lab exists to help conscious brands strengthen their positioning and become market leaders as they deserve.
“I believe the future belongs to brands that choose responsibility over excess, truth over trends, and human value over pure profit. When strategy is aligned with integrity, growth becomes not just possible, it becomes inevitable.”
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e-mail us: info@veritylabconsulting.com
